The death of Nintendo has been greatly over exaggerated not to mention fictional
I find it hilarious (and somewhat pathetic) soon after Nintendo announced the Wii U price cut we have many so called Journalist jumping the gun and calling the death of Nintendo. Just in a matter of days after the announcement of the price cut, the internet has an influx of “Nintendo is doomed” articles emerging. I can only envision these people as vultures – disease ridden opportunistic bastards waiting for the first sign of injury to go for the kill. Unfortunately, Vultures, Nintendo isn’t dead so you can feast on someone else while you wait for them to die (if that even happens).
What spurred me to write this piece was the influx of “Nintendo is doomed article” in recent days particularly an article titled “The Death Of Nintendo Has Been Greatly Under-Exaggerated”. One can usually ignore these sorts of things but after reading some of these arguments – one cannot help but to point out the flaws of their analysis and laugh with a giant grin.
The funny things, is that these articles are nothing but pretences of individual desires for a certain company to fail. They are not based on facts or rational analysis of industry trends as one would expect. They are merely opinions communicated by fancy sentences to form an incoherent and unconvincing argument. At heart, all these particular pieces are nothing but rhetoric tautologies – in fact they are perfect examples of it.
By that, I mean the author constructs the argument in such a way that the proposition is guaranteed to be true. Like all such arguments, they offer no substantial evidence or new useful information – consequently the argument is so weak it can ultimately be proven to be false.
The worst of these articles was written by MG Siegler from Techcrunch. A hubris article riddled with hyperbole and sensationalism. The arrogance of the author is impalpable –not only does Siegler assume he is ultimately correct with his propositions but his spin of facts destroys any sort of credibility he attempts to establish by spouting “I love Nintendo. I love Nintendo. I love Nintendo” at the beginning of the article.
Let’s forget about his nonsensical analogy of Nokia and the argument that Apple is poised to eat up Microsoft, Sony and Nintendo from the gaming space – as I have no desires (or the energy) to entertain idiocy. But his notion of the 3DS as a failure – proves without a doubt the authors hubris.
The following was taken from directly from the article (warning: please have a Panadol at hand reading the following can cause headaches)
Meanwhile, the Nintendo 2DS will come out and will probably sell quite well at first thanks to a well-timed Pokémon release. But all the 2DS really is is an admission that the 3DS is ultimately a failure.
“But! But! But! Profitable!” Sure, a few years after release. Nintendo isn’t releasing the 2DS just for the hell of it. They realize the metrics that really matter: that the 3DS is tracking roughly 20 percent behind its predecessor in terms of sales. That’s not only not a good trend, it’s a devastating one (after a few early price cuts, to boot). A couple more of those and we have a company on the brink.”
Oh god – I had to bang me head on the table just to stop the stupidity from soaking in after reading this. The hyperbole and logic are baffling. Sure, the 3DS is tracking under the DS but how does that make the handheld a failure? This number suggests Nintendo will most likely not reach the same phenomenal success of the DS with the 3DS. It does not indicate failure.
The lack of perspective by Siegler is worrying. Assuming that the 3DS maintains the current momentum and tracks 20% under the DS throughout the rest of its life – it will end up selling approximately 100-120 million unit’s. Now tell me Mr Siegler – under what criteria does that number constitute a failure? If anything the 3DS is on track to be one of the most commercially successful consoles of all time only to fall behind the great PS2 and DS.
Furthermore, Siegler fails to mention the superb performance of multi-million sellers like Super Mario 3D Land, Mario Kart 7, New Super Mario Bros, Animal Crossing New Leaf and many more or that the 3DS is currently the bestselling video game console in the market for a long time. Of course, he doesn’t because by doing so, he destroys his own argument not that he had one from the beginning.
Siegler argument lacks substance. He makes a claim but fails to provide substantial evidence or a convincing analysis. How do you expect to convince your readers when the claim’s you make have no backbone to begin with? You say that Nintendo’s IP’s will fade obscurity unless they are released on smartphones or tablets but where is your evidence to suggest this? You say that Nintendo will follow the fate of Nokia/Blackberry but where is the logical comparison? You say that smartphones/tablet are eating away the 3DS but provide an unconvincing anecdotal evidence about some dudes daughter.
The straw grasping in the article can only make one laugh because it reeks of desperation. People have been long touting the extinction of dedicated gaming hardware by the emergence of smartphones and tablets - and yet the Nintendo 3DS is healthy and is gaining momentum as it matures not to mention the hype around the next gen consoles is incredible – so where is you extinction Mr Siegler?
I must remind Mr Siegler – if you make a claim then be prepared to back it up with real substance and analysis because it is extremely easy for reader’s to catch your bullshit and throw it back into your mouth.
Predicting the death of Nintendo is impossible and downright stupid. Nintendo is in a peculiar position – by that I mean they are in a position of strength and weakness with their insanely popular IP’s, the successful 3DS and mountains of cash but the Big N’s position in the home console space is in shaky grounds with the abysmal performance of the Wii U. Nintendo is not leaving the gaming space in the near future – as for the horizon beyond that – it will be difficult to predict.