Nintendo News: Pachter attacks Nintendo again.

By Michael On 12 Mar, 2013 At 12:39 PM | Categorized As General News, News | With 4 Comments

Pachter does it again. His bias is more obvious than before. To be honest not sure how he got a such a high paying job or why the Industry still quotes him. Anyway on his show he attacks Nintendo, calling the Big N a “Bad Company” with a weak CEO.

When asked whether Nintendo will leave the Hardware business.

Pachter replies:

“Having to? No, never,” Pachter said. “Wanting to? Not while their biggest shareholder is Mr. Yamauchi who I believe is around 70, 71 years old, and not while Mr. Iwata is CEO. I think those two guys are deeply rooted in tradition in the past, in what made Nintendo great. And I think that the Nintendo formula for success for the last 35 years has been manufacture a console, sell it at a profit, and support console sales with proprietary software. And then when your console sells well, collect royalties from third-parties for the privilege of putting their software on the console.”

Pachter continues:

“I think Nintendo is no longer able to compete the way they did in the past and sell their consoles at a big profit,”

“I think that the Wii, when it first launched they were probably making about $100 of profit per unit. I think the DS when it first launched was probably generating about $50 of profit per unit. The 3DS I think is barely making a profit. The Wii U I think is barely making a profit – I’m talking 5 or 10 bucks per unit.”

“But I don’t think they realise that yet,” he adds. “And that’s a business decision, so this is a criticism of Mr. Iwata, not of Reggie [Fils-Aime, President & COO, Nintendo of America]. Reggie and the marketing team, they’re great, they do what they can. You have to… play with the cards that you are dealt. They’re dealt the Wii U, they’re going to do the best they can to market it and the best they can to get you excited about the software. So I love the US marketing guys, I think they’re phenomenal and I have no problem with any of those guys.”

“I think Mr. Iwata’s a pretty poor CEO,” he continues. “I think he’s done a very poor job running the company. I have a neutral rating on Nintendo, but I have to say only because their cash level supports their current share price. It’s a bad company that doesn’t make money.”

“Your question, will they have to exit the console-making business?,” continued Pachter. “The good news is, Nintendo has something around 8 or 9 billion dollars – billion – of cash on their balance sheet. When they lose money, they lose something like a billion dollars. And frankly, I think next year their losses will be smaller. I think if they lose money it’ll be $100m, $200m. They can run for 50 more years and keep losing money and they’re not going to go out of business. So they aren’t forced to do anything.”

“The stock has dropped to cash value so there’s no value in investing in it. The only way anybody is going to make money going forward is if Nintendo suddenly starts making money, and they’re not going to make money on hardware, not at these prices.”

 “If Nintendo’s business is trying to make a profit, once they conclude they aren’t going to make any money on hardware, of course they should exit the hardware business. And if they were to put their software on multiplatform they would probably sell twice as much software. So I think Nintendo, if they were to follow the SEGA route, would be immensely more profitable, but it’s not in their DNA…

“When Yamauchi no longer is a shareholder [and] Iwata is no longer there, maybe, but I’d say they’re gonna keep fumbling around and keep trying to make money in hardware. Don’t think it’s going to work. I’m not particularly optimistic about an investment in Nintendo stock and I am a stock market guy so I’ve been pretty good about stock market investments.

“If you don’t like that answer, Nintendo fans, deal with it.”

I don’t know where to start, but i disagree with him wholeheartedly. I have no idea where they are getting this image that Nintendo is serious financial trouble. Nintendo isnt in debt and only a few times they have made a lost. Sony on the other hand are in a worst situation, yet Nintendo is receiving alot of animosity.

No point getting upset over Pachter, his opinion is not to be taken seriously.

source: mynintendonews

About - Michael is the proud owner and Editor-in-Chief of! He has a Bachelors Degree with First Class Honors ( try to guess his Degree), and has been writing about video games for many years. His favorite Nintendo franchises include the Legend of Zelda, Super Smash Bros. and Pokemon. When Michael is not playing video games – he is usually outdoors riding kangaroo’s, playing cricket or sleeping (or doing all three at the same time).

  • Unit_DTH

    Have you noticed the stacks of microsoft 360 games in the background there? That’s not a hint at why he’s trolling for hate mail from Nintendo fans. *sarcasm

    • Mike

      yep ive noticed that. Not sure why he gets away with the crap he pulls.

  • Super Mario

    Hes very-a-dumb come here patcher il take you-a-on here any-a-time no power ups no hat

    • Mike

      just jump on his head Lol